HBA GLOBAL EXPO ANNOUNCES STATE OF THE INDUSTRY ADDRESS BY NPD GROUP
Karen Grant, Senior Beauty Industry Analyst, to Share Insight on Evolving Beauty Industry
( New York , NY , August 2007) – HBA Global Expo (www.hbaexpo.com) announces that Karen Grant, Senior Beauty Industry Analyst will deliver the Opening State of the Industry Address on Tuesday, September 18, 2007 at 9:00 a.m. in the Special Events Hall of the Javits Center in New York . Her address entitled, “BEAUTY: Through the Looking Glass of…Time,” will kick off HBA Global Expo, the largest product development event for the cosmetics, fragrance, personal care and wellness industries. The 15th Annual Trade Show and Educational Conference will take place September 18-20, at the Jacob K. Javits Convention Center in New York , NY .
NPD will present a retrospective on the state of the beauty industry from where it was 15 years ago, to where it is today and the outlook for the future. In this address, Ms. Grant will enlighten attendees on:
· Market size and changing dynamics
· Trends affecting beauty
· Today’s consumers—who are they? And what drives them
· Consumer buying habits; their likes and dislikes
· Opportunities and challenges facing mass, prestige, and emerging channels.
As the Senior Beauty Industry Analyst and Director of Category Management for the NPD Group, Ms. Grant provides a comprehensive view of the market—coupling expertise of brand management in department stores with the strategic insight of market research. Regarded as the Beauty industry expert, Ms. Grant’s concentration is on uncovering emerging market trends, brand vulnerabilities and opportunities. Her expertise is in providing market insights, evaluating new and missed client opportunities and competitive threats. She provides ongoing consultation to retailers, the leading Beauty manufacturers as well as top financial institutions and national retailers. Ms. Grant is also widely quoted as an industry expert in the national, business and trade press.
Prior to joining The NPD Group, Ms. Grant spent over 15 years in the high-end consumer goods and service industries where she has held leadership roles in Sales, Marketing, Brand Management, Business Planning and Account Management for companies such as Christian Dior Couture and Cartier, Inc.
“This keynote address will add tremendous value to HBA. By sharing her unique insight and market expertise, Ms. Grant, and NPD, promise to deliver critical information that will inform–and inspire –everyone who attends,” said Jay Gorga, Event Director of the HBA Global Expo Events.
In addition to the keynote address, HBA will feature an extensive educational program addressing a wide range of marketing, product development, and business strategy topics. Program and event highlights include the full-day International Safety & Regulatory Summit, Fragrance Business Conference & Trade Show Pavilion and the HBA Industry Awards Dinner honoring executives from Chanel, Chrysallis, and Coty as well as the R&D teams from KAO Brands and BeautyFusions, international ingredients companies, packaging innovations and industry creativity.
For the first time on the show floor, HBA will feature a New Product Showcase and Presentation Theater with the latest innovations and technologies from its exhibitors. For more information go to www.hbaexpo.com or call 212-600-3351.
