Las Vegas, Nevada, February 15, 2011 – Best Value Expos, a Nevada based national
trade show producer has announced the launch of a new and unique beauty and
health product show. The Discount Health & Beauty Products Expo will take place
June 18-19, 2011 at Cashman Convention Center in Las Vegas, Nevada. This dynamic
event takes a new, unique and powerful approach to trade shows, both in exhibit
pricing, venue format and scope of demographics.
This new breed of show for the beauty, health and wellness market is unique on
many levels. First and foremost is the exhibit pricing, which is far below any
other events in the same market segments. Next is the formula (driven by and
created for the new 21st century economy) for generating the maximum possible
attendance numbers of real buyers for the event, ensuring exhibitors see the
highest possible ROI on their trade show dollars. Finally are the scheduling,
timing and coordination of the show, with major industry buyer bases already
built into the equation and new ones added.
Best Value Expos founder and Executive Director Shane O’Sheeran explained: “In
the new economy of the 21st century B2B trade shows have changed…with few
exceptions attendance numbers are down and trade professionals are traveling to
attend shows less and less, in both frequency and distance. This challenges the
value and return on investment of trade shows for exhibitors across every
industry.” Mr. Mitch Isaacs, of Maximum Conventions, a Las Vegas based full
service General Contractor for trade shows confirmed this trend. O’Sheeran
continued: “I saw this downward trend not as a negative but as a real
opportunity to find a way to drive an increase in attendance levels at events
while still taking this trend very seriously. I believe this new economy is the
new reality regarding trade shows for years to come. Seeing this continuing
pattern I am confident our team has found the solution!”
O’Sheeran continued: “The problem shows face is you can’t talk buyers into
spending the time and money they don’t have or can’t afford to travel to shows
across the country. You need to have venues where those trade buyers are already
going to be in that city – and also generate another buyer base to subsidize
attendance numbers, all while assuring exhibitors those new
people are actually buying attendees! With the Discount Health & Beauty Products
Expo we solve this dilemma and can offer just that assurance! I am certainly not
going to reveal the formula for increased attendance in this interview but
anyone who wants to see just how simple this solution is can just go to the Best
Value Expos website and review it all.”
The Platform Discount Health & Beauty Products Expo offers is certainly new and
not something B2B or consumer trade shows offer on their own. On it’s face this
new approach seems a perfect fit for today’s economy, for product manufacturers
and sellers as well as buying professionals and consumers! The Discount Health &
Beauty Products Expo will take place at Cashman Convention Center, In Las Vegas,
Nevada, June 18-19, 2011 – at the same time as the IECSC and International
Beauty Show at the Las Vegas Convention Center. THIS UNIQUE EVENT OFFERS
EXHIBITORS 10’ X 10’ BOOTHS AT AN INCREDIBLY INEXPENSIVE $10 A SQUARE FOOT!
