PBA Releases Second Quarter 2012 Distributor Benchmarking Survey Results
Phoenix, AZ (September 7, 2012) – Second quarter results from
the Professional Beauty Association's (PBA) Quarterly Distributor Benchmarking
Survey are out and highly positive for reporting companies and the industry as a
whole. A majority of reporting distributors, which increased since the survey
was launched in the first quarter of 2012, reported higher sales, added at least
one new line to their portfolio and increased staff.
"The PBA Distributor Benchmarking report shows that even in a stagnant economy,
professional distribution is dynamic and growing in the beauty industry," said
Steve Neumaier, president of Goldwell New York and chair of the PBA task force
charged with managing this research effort.
The Quarterly Distributor Benchmarking Survey includes information on five
primary business sections: sales, product lines, stores, employees, and
education. The survey is designed to provide beauty industry distributors of all
sizes with valuable data they can use to help benchmark their organization
against others and be a useful tool in making important business decisions.
Providing both quantitative and qualitative data, the PBA Quarterly Distributor
Benchmarking Survey offers real-world information distributors need to succeed
in today's changing and challenging business environment.
Highlights from the Second Quarter 2012 PBA Quarterly Distributor
Benchmarking Survey:
- 84% of reporting distributors reported higher sales with the median increase
being 17.5%. - 67% of reporting distributors added at least one new line to their portfolio.
- A majority of reporting distributors reported adding staff to their
organizations.
"The Professional Beauty Association continues to provide valuable data to our
members so they can better manage their businesses and achieve the success they
want and deserve. I am delighted to report that participation in this quarter's
survey increased significantly. We welcome other independent beauty distributors
to take part in the third quarter survey so they can receive a complimentary
version of the survey results," said Elizabeth Fantetti, PBA's director of
membership.
The PBA Quarterly Distributor Benchmarking Survey is complimentary to all
responding distributors; $50 for non-responding PBA Distributor Members; and $79
for PBA Manufacturer Members. To participate in future surveys, get a copy of
the current survey results or to learn more about membership in the Professional
Beauty Association, call the PBA Membership team at 800.468.2274 or visit
www.probeauty.org.
