Celebration event garners the attention of thousands of eco-conscious supporters
Éminence Organic Skin Care, celebrated planting 1 million trees, a monumental milestone for their ongoing Forests for the Future initiative, whereby they plant one tree for every retail product sold. On Thursday August 22nd, 2013, President and Founder, Boldijarre Koronczay, joined a team of Éminence employees in the heart of downtown Vancouver to spread the word of Éminence’s achievement. Held at Robson Square, the team invited passers-by to hug a tree and in return Éminence planted a tree for every hug while giving away product samples.
The community was receptive with gracious comments, positivity and strong support for Eminence’s dedication to protecting the environment. A grand total of 500 trees were hugged, and in return Éminence will plant 500 more trees through their partnership with Trees for the Future who plants trees all over the world. As a company devoted to education, ‘tree-huggers’ did not walk away without the occasional skin care tip from one of Éminence’s top International Trainers, Natalie Pergar.
“Since our inception in 1958, environmental awareness has been an integral part of our business,” says Boldijarre Koronczay. “As the leader of organic skin care, we pride ourselves in using the finest natural ingredients and we believe that Mother Nature can provide everything that the skin needs to stay healthy and look beautiful. Giving back to the environment is an inherent part of our company philosophy and we are very proud to have planted 1 million trees in return for the gifts from the earth.” Families, cyclists and tourists alike all joined in the spirit of the event. Éminence is proud to plant the seeds of environmental awareness by encouraging environmental values in future generations. Éminence is also honored that the local government expressed support for this cause and as leaders in the fight against climate change.
About Éminence Organic Skin Care
Éminence Organic Skin Care is the award-winning provider of the most effective skin care products in the natural and organic skin care industry. With more than half a century of herbal craftsmanship and innovation, and several centuries of unsurpassed skin rejuvenation techniques unique to Hungary, we offer the highest quality natural skin care to leading salons, spas and their clients in more than 24
countries around the world. Our superior spa treatments and products rely on a unique combination of hand-picked fresh ingredients. Vitamins are captured in their all-natural fresh base, offering dramatic results as actual seeds, pulps and peels begin the regenerative and healing powers that only nature can produce. Voted “Favorite Skin Care Line” by spa professionals and seen as Hollywood’s skin care secret, with devoted fans such as Madonna, Jessica Biel, Katherine Heigl, and Mark Ruffalo, we are renowned for premium organic skin care that enhances your well-being naturally. Our commitment to the environment is integral to our business practices and we strive to create products that are good for the earth as well as good for the skin. By enlisting wind and solar power energy in the making of products, recyclable packaging with vegetable-based inks, geothermal heating in the laboratory, an eco-alternative design of our head office we do all that we can to combat climate change. Starting in the fall of 2012, our Forests for the Future initiative brought our commitment to the environment to a whole new level by planting a tree for every product sold. Visit www.eminenceorganics.com for more information.
