Twice the Number of Spa Enthusiasts and Exhibitors Expected to Attend Event Set for Downtown Aspen August 9-10, 2008
www.spafinder.com/spaexperienceaspen
New York, NY (March 31, 2008) – Giving more spa lifestyle companies the chance to interact one-on-one with spa enthusiasts, SpaFinder, the global spa resource, announced today that it is expanding its hugely successful Spa Experience Aspen to a two-day festival with twice the number of exhibitors in 2008.
Returning to downtown Aspen on August 9-10, 2008, The Spa Experience Aspen (www.spafinder.com/spaexperienceaspen), which is free and open to the public, will give thousands of consumers the opportunity to experience the best and latest in spa travel, wellness, beauty, and healthy cuisine. Fifty top spa destinations and lifestyle brands will provide signature treatments, product demonstrations and giveaways, and spa cuisine from the industry’s leading chefs.
Special exhibits will include demonstrations and treatments from presenting sponsors Sphatika Spa & Skincare Line and Pevonia Botanica, as well as wine tastings with spa café sponsor Red Rock Winery.
For the first time, The Spa Experience Aspen will also be offering VIP Passes and Travel Packages, which will provide exclusive benefits to the festival, such as early access and product, lodging, and travel discounts.
“The Spa Experience Aspen represents a powerful new marketing tool in terms
of how the spa industry interacts and connects with consumers,” said Fraenkel. “Last year, our exhibitors saw first-hand how much participating in an experiential event like this can help them expand their audience and grow their business.”
The preliminary list of exhibitors at The Spa Experience Aspen 2008 ranges from the Mexico Tourism Board to top-rated spas Rancho La Puerta, Sedona Rouge, Cal-a-Vie, and Pritikin Longevity Center & Spa.
“We are thrilled to participating for the second year in The Aspen Spa Experience,” said Paul Lehr, President, The Pritikin Longevity Center & Spa. “It has proven to be a valuable new way for us to reach new consumers interested in the spa lifestyle.”
The Spa Experience Aspen sponsors include Sphatika Spa & Skincare Line, Pevonia Botanica, Red Rock Winery, Aspen Center for Integral Health, Aspen Club & Spa, and Aspen Magazine.
To become an exhibitor or a sponsor, contact Sallie Fraenkel at
sallie.fraenkel@spafinder.com.
The Spa Experience Aspen is the annual anchor event for SpaFinder’s national “Spa Experience” series, the only spa events that are open to the public. Last fall’s Spa Experience New York drew thousands of consumers to the city’s Grand Central Terminal, where they enjoyed exhibits, demonstrations, and sample treatments from more than 50 of the world’s leading spas and spa beauty companies. SpaFinder will select another major American city to host The Spa Experience in 2009.
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